Minor Project: Compilation
Angelique Svetlana Pekasa / 0377365
Typography / Bachelors Of Creative Media / Taylor's University
Compilation
Brand Corporate Identity: Full Compilation
Angelique Svetlana Pekasa / 0377365 Brand Corporate Identity / Bachelors Of Creative Media / Taylor's University Task 1: Exercise 1 Table of contents Lectures Instructions Tasks Feedback Reflections Further Reading Lectures Lecture 1 (Introduction) Brand Corporate Identity focusers on the visual integrity of a brand, introducing the basics of identity design and the effective use of symbols. Fig 1.1, Branding example, (25/9/2025) Don't chase grades, focus on the feedbacks and the work itself. Good work comes from good feedback. Lecture 2 (Brand) A brand is a person's gut feeling about a product, service, or company, a brand is not what you say it is, its what they say it is. It's a mental construct shared by society. Visual identity helps manage the message or image/gut feeling. A brand identity is collection of ALL elements that a comp...
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